This course is an expanded look at critical issues/trends in the field of marketing. Importance is placed on understanding as well as analyzing the effect of issues/trends on companies and their marketing efforts. Developing skills in interpreting marketing information is another topic of this course. The culmination of the course is the creation of an in-depth marketing plan for a selected product, service, company, or organization. (Pre-requisites: Marketing Principles--104-102; Marketing Computer Applications-104-161).
Students have until the day before the class starts to register for online, accelerated and short-term classes. After that point, students must obtain permission from the instructor to register and will have until the last date to enroll to use the permission granted to register. For all other classes, students have until the last date to enroll if seats are available.
This is a list of classes scheduled at various Madison Area Technical College locations. For complete, up-to-date information - including availability - please search for classes through myMadisonCollege.
Truax Campus
Catalog/Class #SemesterClass DatesMeeting TimesInstructorMode of InstructionApproximate Tuition
10104107 Class #31764Fall 2013-2014Oct 2 2013 - Nov 6 20135:30 PM-9:30 PM W Mercier,Holly B Accelerated$397.45Seats Available: 11 Last Date to Enroll: Oct 8 2013
10104107 Class #32235Fall 2013-2014Aug 27 2013 - Dec 19 20139:30 AM-10:45 AM T R Marco,Patricia L In Person$397.45Seats Available: 3 Last Date to Enroll: Sep 2 2013